In the World of Competition

Competition is the word which every one has to face to one point or the other. It spreads from individual, corporate, countries, sports & in achieving basic amenities of life. Two corporate gaints are fighting to eat in to each others market share. One was enjoying the position of leader for a quite some time and in today's world you can't be a market leader for a long time until unless you adapt with the fast changing preferences. Samsung realised this oppurtunity and came out with version which were loaded with features and low at price range. Apple did the best to bring low end models to beat the competition but the main difference was the variations in model that Samsung introduced. They made it common to hold a smart phone among youth, which apple positioned as an elite earlier.  

Below the line fact is, Samsung is emerging as a big threat for Apple in all markets whether its smart phone, tablet or smart watch.