Friday 3 May 2013

Derived Oppurtunities

It is not necessary that your product will be in depend through out the year. Even though it may not be a seasonal product, the demand and supply will very from time to time. You cant be in the sucess stream with out holding a product thats in demand 365 days. In such a scenario comes the option of Derived Oppurtunities or rather named as Created Oppurtunities. You need to create the situation where your product comes in demand hence you have to link your product to a festival, occassions or some happenings in the society. Akshaya Tritiya is such a situation which was developed mainly by the jewellery brands to generate a demand. Over the years it certainly gained its importance. In the earlier times it used to be popular among a particular caste or region but now, the brands through effective marketing strategies created the demand across the country.

Certainly this year also during the occassion the gold price will see an upward trend as the demand increases.

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